Dive Brief:HBO Max, the video streaming platform started last year by AT&T's WarnerMedia, unveiled an interactive digital experience to showcase its content among visitors to SXSW Online, this
Two of the biggest retailers are raising the bar for what it means to be a true one-stop-shop. While some companies have downsized their inventories and closed physical locations, retail giants, namel
As COVID-19 first pushed swaths of consumers indoors a year ago, marketers shifted focus to the concept of digital community building. Brands, following years of trying to establish themselves as
Social influencers are poised to have a bigger presence in advertising campaigns in 2021 as marketers eye younger consumers who spend more time online. That engagement will help to support several key
High-touch services uniquely found in beauty stores like rows of concealers, eye shadows and lipsticks for customers to swatch on the back of their hands now sit empty to prevent the possible spread o
The traditional concept of the mall is fading away.Once an epicenter of the suburban lifestyle, the shopping mall's purpose and importance have slowly been transforming. Specialty retail bank
As the White House and Congress work out yet another COVID-19 economic relief package and medical experts try to figure out what variants of the coronavirus mean for the effectiveness of vaccines, peo
2020 upended nearly every aspect of the retail industry. Many retailers were forced to temporarily shutter stores, furlough employees and adjust strategies on the fly to account for increased e-commer