Dive Brief:The Brandtech Group, formerly You & Mr. Jones, has acquired 100% of 18-year-old digital media and marketing agency Jellyfish, according to information provided by the company. The

In a major step towards mainstream gamer adoption for crypto, Nike’s nonfungible token (NFT) platform .Swoosh will soon be integrated with EA Sports games, potentially allowing Nike's virtual foot

The cloud division of Chinese tech behemoth Alibaba (BABA) has built a launchpad for businesses to deploy metaverses on the Avalanche blockchain.Named Cloudverse, the launchpad is designed to provide

Dive Brief:Kroger is bringing digital smart screens to 500 of its stores across the U.S., per a recent announcement.The grocer is expanding its partnership with Cooler Screens, which makes digita

According to a recent survey by Intelligent.com, a prominent higher-education planning platform, students and parents increasingly favor studying with ChatGPT over human tutor

Arthur Madrid, co-founder and CEO of metaverse project The Sandbox, was the victim of a Twitter account hack on May 26, according to a post from Madrid that was apparently made after he recovered the

Google is testing a host of new uses for generative artificial intelligence (AI) in its campaign creation tools, a move it says should ease the workflow of digital marketers, the company shared at its

Global IoT connectivity solutions provider Eseye has introduced the IoT Readiness Level (IRL) Index, which aims to assist businesses in evaluating their preparedness for implementing IoT pro