1.Why should businesses adopt nonfungible tokens in their supply chains?NFTs can be used in supply chains to make them more transparent and efficient, leading to several billion dollars being saved. T
Dive Brief:Fanta Orange is getting a product overhaul and accompanying integrated marketing campaign in North America as parent Coca-Cola looks to bolster the appeal of the soft drink, per details sha
Dive Brief:DDB developed The Uncreative Agency, an AI-powered tool that generates a creative proposal based on a simple one-sentence brief, according to a press release shared with Marketing Dive.In t
While the Web3 industry is still emerging, the catalyst that will kick this revolution into high gear is hidden in the tech stack. Key improvements in Web3 interoperability will unlock new u
he artist behind a series of tokenized digital renderings of imaginary Birkin bags plans to appeal a jury’s verdict that the non-fungible tokens, known as NFTs, run afoul of trademarks contr
Google used an event in Paris to unveil some of the latest AI advancements to its Search and Maps products.The last-minute event was largely seen as a response to Microsoft’s integration of OpenAI’s m
“The internet wasn’t built with an identity layer” is a classic (and true) refrain, but it should not be an excuse to continue on a path of ignorance. Using the hacking of the late Steve Jobs’ iC
Google is holding an AI event next week to make some announcements ahead of rivals.The web giant says the event will provide an update on how Google is “using the power of AI to reimagine how people s