Dive Brief:Dentsu has partnered with Sports Innovation Lab, granting the agency network’s data-driven solution, Merkury, deeper insights into sports audiences, per a press release. Sports In

AI capabilities have exploded over the past two years, with large language models (LLMs) such as ChatGPT, Dall-E, and Midjourney becoming everyday use tools. As you’re reading this article, generative

The digital economy is expected to hit $16.5 trillion by 2028, equating to 17% of global gross domestic product (GDP), according to a recent report from Forrester. With the rapid growth of online reta

A few short years ago, the idea of collecting a million data points per day during any process was unfathomable to most organizations. Now, with the advent of powerful acquisition methods and affordab

Homeownership, once an attainable dream in much of the developed world, is quickly becoming a distant fantasy for younger generations as the price of residential real estate soars and interest rates a

As AI takes centre stage in Silicon Valley, an inconvenient truth is emerging behind the scenes: AI has a massive carbon footprint. Tech giants like Microsoft, Google and Amazon have made bold commitm

The gaming industry in Asia is on the cusp of a significant transformation, all thanks to the emergence of Web3. By enabling players to have greater ownership and control over their in-game assets, th

Dive Brief:Google has partnered with Team USA and NBCUniversal (NBCU) to become the Official Search AI Partner of Team USA, per details shared with Marketing Dive. The effort represents the first