Dive Brief:On Wednesday, Crate and Barrel announced three executive promotions, including appointing Sebastian Brauer to senior vice president for product design, development and metaverse, accor

Flex those Gucci belts and Prada purses somewhere else. On May 9, Xiaohongshu renewed its vow to clamp down on wealth flaunting online in hopes of maintaining a positive community of “sincer

Competition between brands is natural, but few rivalries are as ingrained in culture as the long-standing battle between Coca-Cola and Pepsi. Even people who have sworn off soda may hold an opinion on

Dive Brief:Restaurant Brands International (RBI) announced that Omnicom Media Group’s PHD will serve as media agency of record for Burger King U.S., Popeyes U.S. and Canada, and Tim Hortons U.S., 

Dive Brief:Victoria's Secret on Tuesday launched Happy Nation, a sub-brand aimed at tweens sold online only. The line was first announced during the company's fourth quarter ear

Walmart's efforts to grow its e-commerce sales recently entailed the introduction of shoppable augmented reality content on the photo-messaging app Snapchat. The retailer's collaboration on th

Digital-first experiences and customer engagement have exploded over the past two years, creating massive, overnight shifts in how the world works and does business. A new report by Twi

Dive Brief:Amazon, Walmart and Target are the top retail sites for ad spending, drawing over $2.3 billion from May to January, according to an analysis by MediaRadar. The firm reviewed advertising act