Target is expanding its Roundel retail media network on several fronts, a move that arrives as advertisers are in the thick of their holiday planning. Roundel is broadening its capabilities with the i
Walmart Connect, the retail media unit of Walmart, is rolling out a sponsored video advertising format ahead of the holiday shopping rush, per details shared with Marketing Dive. This represents the n
There are myriad, and unfortunately evergreen, customer engagement challenges for sales and marketing professionals, from providing personalized experiences to responding in a timely way to customer i
Dive Brief:Amazon saw advertising sales up 22% year-over-year in the second quarter to $10.7 billion, a rate of growth that outstripped digital rivals, according to an earnings statement. Th
Dive Brief: PhotoRoom, an AI-based photo editing app, shared success indicators from its recent tie up with Warner Bros. and agency Bond for an official “Barbie” selfie-generator filter ahea
Dive Brief:To connect shoppers with popular personalities’ favorite products, Walmart has partnered with NFL player Patrick Mahomes, singer Becky G and the Barbie brand to create shoppable carts&
Dive Brief:Taco Bell is relaunching its Coin Drop game as part of its mobile app, according to a press release shared with Marketing Dive. The game was featured at Taco Bell locations in the 2000s and
Dive Brief:The UN Environment Programme and UN Climate Change released new recommendations for those working in fashion marketing and communications on Wednesday in an effort to promote more