The dot-com bubble may have burst at the dawn of the 21st century, yet venture capitalists and elite university MBAs soon came back for more, ushering in two decades of disruption of legacy

Despite recessionary warnings sounding ahead of the holidays and brands tightening their belts, one area of advertising can’t seem to stop growing. Retail media is now estimated to represent 11%

Dive Brief:Rent., a marketing company catering to real estate rentals, has created a new tool, RentSocial. for TikTok, that will help bring visibility to posts by property managers using the platform,

Author: Stephen Laundy, Managing Director at FashionCompass.co.ukOver the past 15 years since starting Fashion Compass I would guesstimate, being prudent around 600 brands have approached me

Direct-to-consumer businesses that previously relied heavily on Facebook (now Meta) as a way to target and advertise via social media are now starting to realize the perils that resulted from pri

A year and change after entering the discourse, the metaverse seems like a must-have for brands angling to reach Gen Z. Standing out from the pack is hard in the rush of new entrants, meaning marketer

A year and change after entering the discourse, the metaverse seems like a must-have for brands angling to reach Gen Z. Standing out from the pack is hard in the rush of new entrants, meaning marketer

On Oct.7th, InnoKOL had a fascinating conversation with Mr. Stephen Laundy, the Managing Director of FashionCompass.co.uk talking about his unique work experience and profound insights