Dive Brief:Coca-Cola will takeover the Sphere in Las Vegas as part of a week-long "Destination Y3000" experience, per details shared with Marketing Dive.Through Nov. 13, the brand will trans

Amazon is reportedly making substantial investments in the development of a large language model (LLM) named Olympus. According to Reuters, the tech giant is pouring millions into this proje

OpenAI has announced a slew of new additions and improvements to its platform, alongside reduced pricing, aimed at empowering developers and enhancing user experience.Following yesterday’s l

Dive Brief:Coca-Cola launched a holiday campaign, “The World Needs More Santas,” that features a new ad as well as digital and experiential elements, per details shared with Marketing Dive. The global

Microsoft and Siemens are joining forces to usher in a new era of human-machine collaboration.The result of the collaboration is the Siemens Industrial Copilot, a powerful AI assistant

University of Chicago researchers have unveiled Nightshade, a tool designed to disrupt AI models attempting to learn from artistic imagery.The tool – still in its developmental phase – allows art

OpenAI, the company behind the renowned ChatGPT, is reportedly delving into the prospect of manufacturing processing chips in-house amidst a worldwide shortage of these in-demand components.Sources fa

At a keynote speech at the annual Meta Connect conference today, Mark Zuckerberg announced that Meta is launching massive AI updates across the company’s applications and devices, including